Frank Bacon

CEO

Frank Sondors - better known in the sales world as Frank Bacon - is the Co-Founder and CEO of Salesforge, the multi-channel cold outreach platform powering thousands of sales teams and agencies worldwide.

With more than a decade of experience scaling outbound operations from SDR to VP level, Frank has seen firsthand how traditional “hire more reps” playbooks fail in today’s market. His mission: build systems that outperform humans - not replace them. That philosophy drives Agent Frank, the AI SDR that’s reshaping outbound by blending human-AI collaboration to generate millions in pipeline without expanding headcount.

Frank is also the author of AI SDR: Your New GTM Edge to $100M ARR, the definitive guide to modernizing sales teams with AI. Drawing from years in the trenches and the real-world success of the Salesforge ecosystem, the book breaks down how to design hybrid human-AI teams, architect scalable data and infrastructure systems, and orchestrate outreach that actually converts. It’s a brutally honest roadmap for leaders tired of inefficiency - and ready to scale intelligently.

Outside of the office, Frank is a father of two and a relentless “doer.” Known for his obsession with performance, precision, and competitive edge, he channels the same energy into family, business, and mentorship alike. He’s not your typical sales founder - he’s the kind who brings a machine-like discipline to everything he touches (fueled, of course, by 6–7 cups of coffee a day).

Frank’s areas of expertise include:

  • Predictive & Market Intelligence
  • Demand Generation
  • Precision Marketing & Sales
  • Revenue Operations & Monetization Strategy
  • Coaching & Performance Culture

When he’s not building the next generation of AI-driven GTM systems, you’ll find him hosting The Sales & Bacon Podcast, where he sits down with top founders and sales leaders to discuss unfiltered lessons on sales, GTM strategy, and the future of AI in revenue.

Frank doesn’t just talk about the future of sales - he’s building it.

Blog posts by Frank Bacon

Sales Engagement Platforms Compared: A Comprehensive Review of Outreach.io and Salesloft.com
Reviews

Sales Engagement Platforms Compared: A Comprehensive Review of Outreach.io and Salesloft.com

Are you lost in the jungle of sales engagement platforms? Visit us at Salesforge.ai and read our thorough article where we will be Comparing Outreach vs Salesloft to help you make the best decision for you and your business!
Soft CTAs that Make Your Prospects Respond to Your Emails
Cold Outreach

Soft CTAs that Make Your Prospects Respond to Your Emails

Are you wondering how to create emails that convert to sales without being pushy? At Salesforge.ai, we have taken a closer look at the reason why you should choose soft CTAs over hard CTAs to get new paying customers. Visit us today and learn more!
Unlock the Power of Emojis: Boost Your Email Open and Reply Rates
Tutorials & Guides

Unlock the Power of Emojis: Boost Your Email Open and Reply Rates

Are you wondering if using emojis is a good idea in your email outreach campaigns. At Salesforge.ai, we have looking into the question: Why emojis can improve your open and reply rates. Visit us today and read the full coverage!
Say Goodbye in Style: The Top Cold Email Sign Offs of 2023
Tutorials & Guides

Say Goodbye in Style: The Top Cold Email Sign Offs of 2023

Leaving a good last impression is important in cold emails. Salesforge.ai has had a look at the importance of how you sign off in your emails. Read more right now!